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OVERVIEW
SKYN is a skin-first beauty brand offering both skincare and lip products, designed for Gen Z and Millennials seeking effortless, modern beauty. With an emphasis on real skin and everyday wearability, SKYN creates clean, approachable essentials that balance simplicity with an editorial edge. The brand speaks to individuals who want makeup and skincare that feels natural, intentional, and effortlessly considered.
OBJECTIVE
The deliverables include the development of a comprehensive brand identity system grounded in a skin-first, modern aesthetic. The visual identity encompasses logo design, typography, color palette, and supporting graphic elements. This extends into thoughtfully designed packaging concepts, alongside advertising and a suite of digital and social assets that bring the brand to life across touchpoints.
BRAND MARK
SKINCARE COLLECTION
SKINCARE COLLECTION
LIP TREATMENT & GLOSS COLLECTION
SKINCARE PACKAGING
LIP MASK PACKAGING
LIP GLOSS & PLUMP PACKAGING
BRANDED MAILER
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